Archive for February, 2010
eNewsletter Marketing – Episode 4
E-newsletter marketing is a must have for any business, and Brian Kaldenberg of Kaldenberg Consulting explains why.
"Brooke,
Really the actual distribution of the e-newsletters is cheap. Two services I really like are Godaddy Express E-mail Marketing and MailChimp. These services will allow you to sent out 2,500 per month for around $15, and if you need to send out more they have plans for that.
The real cost is hiring the expertise to create and distribute the e-newsletter. You'll want someone who knows how to write good subject lines so that the emails are opened, and someone who can create an e-newsletter that will open in both html and text versions.
Depending on the complexity and who is writing the e-newsletter you should expect to spend between $95 and $195 per e-newsletter." by Brian Kaldenberg
"What factors go into the cost of e-newsletters? Seems like a great marketing strategy." by Brooke Ryherd
Google Analytics – Episode 3
Kaldenberg Consulting's Brian Kaldenberg discusses the important role Google Analytics plays in any successful internet marketing campaign.
"I'm glad you're enjoying them Lucas. Maybe we'll make a marketing for accountants video." by Brian Kaldenberg
"Who are all of these employees? All named Brian Kaldenberg? LOL. I'll be checking back to see how you change your appearance for the next video.
I just wanted to tell you that I think the Kaldenberg TV is a great idea. The content is very informative and does a good job at explaining ways of successfully marketing a business online." by Lucas Schaudt
First Step for Internet Marketing Success – Episode 2
Brian Kaldenberg discusses the most important first step for successful internet marketing.
"Hi Don - Thanks for posting. The profitability of a website in the first year depends a lot on the industry you're in, but I agree, more often than not if you're profitable in the very first year you're doing pretty good.
Unfortunately, many website owners don't know how to roll up their sleeves and actually work, and they expect unrealistic profits within the first few months. These individuals usually aren't around long enough to realize realistic profits." by Brian Kaldenberg
"If I saw any profits my first year I would be happy." by Don
Change has Already Happened – Episode #1
Kaldenberg Consulting's President Brian Kaldenberg launches Kaldenberg TV. Then we take a look at where the internet marketing world sites as of February 15, 2010.
"Good work Brian. Can’t wait to see what more is in store." by Joel Mint


















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